Shamal Hamada moved across the street from a small grocery store to a much larger supermarket – Big Europe. Having worked 11 years in the business, Shamal says he sells ‘everything except bikes and cars’, and looking around the large, clean and airy store, this is almost believable!
There is a constant stream of customers, all served quickly and efficiently. The massive 15 metres long fridge at one end contains, amongst other items, varieties of dry and cured meat including popular sausages like the German bratwurst and the Polish kabanos.
This is matched by delicious cakes and pastries on the other side of the store; these arrive from London, Poland and Lithuania, and the honey cake comes highly recommended by Shamal.
Big Europe prides itself on the freshness of the products, especially their fruit and veg, which are stocked in a bright and colourful display at the back of the store. There is also a good range of alcoholic drinks – besides English brands, there are Hungarian, Latvian and Russian brands, to name a few, along with one rectified spirit containing 95% alcohol, used as a base for liqueurs and other infusions.
Shamal says that he has a simple way of keeping customers happy and coming back for more: he sells a wide variety of good, fresh products at reasonable prices, as he believes customers are looking to save money; he is convinced that this accounts for regular, satisfied customers.
TOP FIVE FRESH PRODUCTS:
– meat & fish
– milk & cheese
– cakes & pastries including bread rolls
PLEASE RATE THIS BUSINESS FOR THE PRIDE OF WELLINGBOROUGH AWARDS.
Big Europe, 22-24 Midland Road, Wellingborough NN8 1LU
Tel: 07429 857722
Opening times: Monday-Saturday 8am -10pm / Sunday 9am -10pm